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Start Your Business
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About this course
Lesson One - The fundamentals
Lesson Two - Your vision
Lesson Three - Your customer
Lesson Four - Your values
Lesson Five - Your story
Lesson Six - BONUS - 10 things you can do to start building your audience NOW
Lesson One - Market research
Lesson Two - Make it unique
Lesson Three - Make it desirable
Lesson Four - Plan your range
Lesson Five - Getting stock
Lesson Six - Set your prices
Lesson Seven - Make it profitable
Lesson Eight - Keep it lean
Lesson One - Overview of sales channels
Lesson Two - Why you need your own website
Lesson Three - Website providers
Lesson Four - Fundamentals of good websites
Lesson Five - Marketplaces
Lesson Six - Wholesale
Lesson Seven - Your sales channel plan
Lesson One - Selling is service
Lesson Two - Marketing strategy
Lesson Three - Plan of action
Lesson Four - Trading calendar
Lesson Five - Knowing what to say - content strategy
Lesson Six - Knowing what to say - Connect, Value and Sell
Lesson Seven - Right sizing social media
Lesson Eight - BONUS - The power of video
Lesson Nine - Pulling it all together
Introduction
A simple business plan
A simple sales plan
Pre-launch checks
Delivery options
Delight your customer
Tips for a successful launch
Keep the momentum
Email marketing
Tracking your sales
Where to now?
Introduction
About this course
Preview
Module 1 - Who you will be selling to and why
Lesson One - The fundamentals
Lesson Two - Your vision
Lesson Three - Your customer
Lesson Four - Your values
Lesson Five - Your story
Lesson Six - BONUS - 10 things you can do to start building your audience NOW
Module 2 - Deciding what to sell
Lesson One - Market research
Lesson Two - Make it unique
Lesson Three - Make it desirable
Lesson Four - Plan your range
Lesson Five - Getting stock
Lesson Six - Set your prices
Lesson Seven - Make it profitable
Lesson Eight - Keep it lean
Module 3 - Deciding where to sell
Lesson One - Overview of sales channels
Lesson Two - Why you need your own website
Lesson Three - Website providers
Lesson Four - Fundamentals of good websites
Lesson Five - Marketplaces
Lesson Six - Wholesale
Lesson Seven - Your sales channel plan
Module 4 - Create your marketing plan
Lesson One - Selling is service
Lesson Two - Marketing strategy
Lesson Three - Plan of action
Lesson Four - Trading calendar
Lesson Five - Knowing what to say - content strategy
Lesson Six - Knowing what to say - Connect, Value and Sell
Lesson Seven - Right sizing social media
Lesson Eight - BONUS - The power of video
Lesson Nine - Pulling it all together
Module 5 - Get set to launch
Introduction
A simple business plan
A simple sales plan
Pre-launch checks
Delivery options
Delight your customer
Tips for a successful launch
Module 6 - Post-launch
Keep the momentum
Email marketing
Tracking your sales
Where to now?
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